The prop firm Alpha Capital Group is introducing Alpha Prime, a professional trading
initiative that marks a return to traditional proprietary trading, offering
selected investors the opportunity to operate from a physical trading floor in
London.

Alpha Capital Launches
Professional Trading Program

The new initiative,
helmed by “a trading veteran with 30+ years of experience” managing global
trading desks at major funds, represents a departure from the recent trend of challenge-focused
prop firms operating on demo accounts and artificially animated market.

This move
signals a potential shift back to the original proprietary trading model that
dominated financial markets before the rise of remote retail trading prop firms.

“For the
first time, the top traders from Alpha Capital & Alpha Futures will get the
chance to trade on a live professional floor in London,” the company commented.

Announcing Alpha Prime 🚀

For the first time, the top traders from Alpha Capital & Alpha Futures will get the chance to trade on a live professional floor in London.

Led by a trading veteran with 30+ years of experience running global desks for top funds, this is an opportunity… pic.twitter.com/bhgA6yc5bc

— Alpha Capital Group (@AlphaCapitalUK) February 14, 2025

The firm
plans to release additional program details in the coming weeks.

The
London-based prop firm reported last year that it
paid $60 million to its traders in 2024 and is on track to reach the $100
million milestone in Q1 2025 since its inception.

How It Works

The program
will provide additional support, including a monthly base salary and funded
trading accounts.

Traders
selected for Alpha Prime will have access to a diverse range of financial
instruments, including futures, foreign exchange, bonds, and commodities. The
program focuses on risk management and professional growth through regular
strategy sessions and continuous mentorship.

Alpha Capital
Group has indicated that selection criteria will focus on consistency
rather than absolute returns, considering traders with proven strategies
regardless of their current profit levels.

“It will be
accessible to all consistent traders with a proven edge,” the company added. “Whether
you make 50K or 3K – it’s not just about profit, but how consistent your edge
is.”

In January,
Alpha Futures has announced plans to expand its trading ecosystem by
integrating new platforms. The firm will add TradingView, Tradovate, and
NinjaTrader to its existing infrastructure.

Challenges

Meanwhile, the
Group has faced criticism from some clients following account restrictions.
Reports indicate that around 150 users were blocked due to suspected
violations, including “group trading” and “account management
practices,” which go against the firm’s policies.

A year ago,
the company encountered challenges linked to MetaQuotes’ regulatory actions,
which led to the suspension of its U.S. services. However, by late May, it had
signaled a return, planning to introduce futures trading and a regulated
brokerage platform in Seychelles by June.

Recent
developments suggest that the firm has navigated past these difficulties.