Publicly
listed Polish fintech XTB (WSE: XTB) has added French PEA (Plan d’Épargne en
Actions) accounts to its investment platform, marking another step in the
company’s strategy to attract long-term investors across European markets.

The move
follows similar launches of tax-advantaged accounts in Poland and the United
Kingdom last year, as the company works to strengthen its position among more
passive retail investors.

XTB Expands Long-Term
Investment Offerings with French PEA Accounts

PEA
accounts, which numbered over 7 million active accounts in France by the end of
2023, offer tax benefits for investments in stocks and ETFs that allocate
capital to companies within the European Union and European Economic Area.

“We
aim to provide our clients with an investment application where their money can
work in multiple ways, both short and long-term,” said Omar Arnaout, CEO
of XTB. “Investment accounts offering tax benefits are often chosen as the
most beneficial option when beginning an investment journey.”

XTB’s PEA
offering will maintain the company’s standard commission structure, allowing
investors to trade stocks and ETFs without fees up to a monthly trading volume
of €100,000. The company positions this as a competitive advantage in the
French retail investor market.

In France,
this direction could be particularly favorable for XTB, as the number of active
CFD traders there is relatively low—fewer than 30,000. Given the country’s size
and population, this is a rather modest figure. By comparison, in Poland—XTB’s
home country—117,000 people actively traded CFDs.

Attracting new, more long-term investors is clearly paying off. As reported
by FinanceMagnates.com, XTB’s trading volume tripled the record levels seen
during the COVID-19 pandemic on April 7, when Trump’s tariff volatility swept
through global markets.

XTB’s European Passive Expansion
Strategy

This latest
product launch continues XTB’s pattern of introducing tax-advantaged investment
accounts across key European markets. The company previously launched IKE
(Individual Retirement Accounts) in Poland and ISA (Individual Savings
Accounts) in the United Kingdom, capturing market share in the long-term
investment segment.

“After
Poland and the United Kingdom, we have chosen France, where PEA accounts are
highly popular,” added XTB’s CEO. “I believe that with this new offering, we
will be able to strengthen our competitive position and significantly scale our
business in this country.”

The
expansion comes as European retail investors increasingly seek tax-efficient
vehicles for building long-term wealth, particularly in uncertain economic
conditions.

The
introduction of long-term investment accounts also represents the latest
development in XTB’s product strategy. The company is working on enhancing its
eWallet offering with additional currencies and benefits for multi-currency
card users, while simultaneously developing options trading and physical
cryptocurrency trading capabilities.

Founded in
2004, XTB currently serves nearly 1.5 million clients globally through its
online investment platform and mobile application. In 2024,
the company acquired 500,000 new customers, with revenues increasing by 16% to
nearly 1.9 billion PLN.